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When it comes to classic Eastern menswear, few fabrics are as respected and sought after as Latha—a staple in traditional attire like shalwar kameez and kurta pajama. Among the many options available in the market, Sunrise Latha by Puri Fabrics has carved a special place for itself, offering unmatched elegance, quality, and a sense of timeless refinement. Recently, I explored the option of purchasing this fabric from Subhan Fabrics, and the experience was smooth, informative, and worthwhile.
Before diving into the shopping experience, it’s important to understand why Sunrise Latha stands out. Made from pure cotton yarn, this fabric is designed for men who appreciate both comfort and appearance. The quality is immediately evident—Sunrise Latha boasts a crisp finish, a subtle sheen, and a sturdy yet breathable weave. It’s crafted for durability, minimal shrinkage, and a polished look that holds its shape after stitching and multiple washes.
Its natural drape and smooth texture make it ideal for formal occasions, religious events, or even daily wear for those who prefer a sharp, clean outfit. Whether you’re wearing it in the blistering summer heat of Pakistan or under layers in cooler months, Sunrise Latha adapts beautifully.
Subhan Fabrics has emerged as a reliable online platform for buying premium fabrics in Pakistan. The website is clean, user-friendly, and provides detailed information about each product. I searched for “Sunrise Latha by Puri Fabrics” and found the listing almost immediately.
The fabric currently available on the site is in Chantlly White, a soft, elegant white with just enough brightness to stand out without being too stark. This makes it a versatile color choice suitable for both everyday and formal wear.
Each unit comes with 7 meters of unstitched fabric—enough to easily tailor a complete men’s shalwar kameez (top and bottom) with room to spare for adjustments or lining if needed. The pricing is fair and competitive: PKR 6,500, with the added benefit of free shipping anywhere in Pakistan. Compared to prices on other platforms, which range from PKR 7,800 to PKR 8,500, this is a great deal, especially considering the limited stock.
At the time of browsing, the website indicated that only two units were left in stock, which added a sense of urgency. High-quality Latha like this tends to sell out quickly, particularly in popular colors like white, gray, and navy. While Chantlly White was available, other shades such as charcoal gray or sky blue were either sold out or not listed.
This limited availability isn’t just a marketing tactic—Sunrise Latha has a genuine cult following among Pakistani men who prioritize quality and style. The demand reflects the product’s reputation and the trust placed in Puri Fabrics, which has consistently delivered premium material for decades.
One of the main advantages of ordering from Subhan Fabrics is convenience. In a few clicks, you can place your order without stepping out, especially useful in peak summer months when local markets are hot and overcrowded. Additionally, Subhan Fabrics often stocks rare or fast-selling designer items at slightly better prices than physical stores or other e-commerce platforms.
The site also offers cash on delivery (COD) and online payment options, making it easy to complete the purchase no matter your preference. Delivery is fast, usually within 2–5 business days across Pakistan, and customer reviews generally report timely fulfillment and properly packed parcels.
Purchasing Sunrise Latha from Subhan Fabrics is more than just buying cloth—it’s investing in a premium product that enhances your wardrobe. Whether you’re planning to have it tailored into a sleek formal outfit or gifting it to a loved one, the impact is immediate. From its crisp texture to its comfortable feel, this fabric makes a subtle yet strong statement.
While other brands and types of Latha exist, few deliver the same level of refinement and trust as Puri Fabrics. Combined with the excellent shopping experience provided by Subhan Fabrics, it’s an easy recommendation for anyone who values both traditional style and modern convenience.